Logos play a very important part of an organization’s branding. A visual representation can be a key communication tool to your target market. The coloring, font, and shape communicate a message whether organization is young and fresh, established and exclusive,
Although logos are standard for organizations themselves, the question is, should your organization create a logo for its major event? Events which can be identified by its logo include the Ryder Cup, Lollapalooza, the Olympic games, and the Grammys. Each year/occasion the logo is slightly altered, but the main visual of the logo is unhindered.
Mobile payments have taken the US by storm. The payment option is available at major retailers like Starbucks, Target, and Walgreens, but it is also being used by small vendors such as cab drivers, market stands, and boutique businesses. The question is, “Are mobile payment systems the future or a menace? Continue reading
It has hard to believe that Labor Day is a mere two weeks away. School will be starting September 4th, football season will be underway come September 5th…but not before one of the last hoorahs of the Chicago festival season – CRUSH in Old Town. This is a don’t-miss event in Chicago; Mark even chose it as one of his top three last year, read here.
The festival celebrates the best in wine, food and art and is located on Wells St. between North Ave. to Schiller. It has a family-friendly atmosphere with free activities for children including inflatables, crafts, and games. Continue reading
Planning an event is a lot of fun…but it can also be overwhelming. With so many elements to keep in check, you are bound to overlook a few details. Here are the top 5 overlooked details of an event: Continue reading
We came across this article on Idealist’s blog and wanted to share it with all of you. Enjoy.
It’s conference season! Next week I’m heading to San Francisco for the annual Nonprofit Technology Conference, which boasts thousands of attendees and countless opportunities for networking, skill-building, and…sheer exhaustion. To prepare, I asked a bunch of nonprofit leaders how they make the most of big events like this. Here’s part 1: what to do before you leave. Continue reading