Whether you’re promoting an event, selling yourself as a professional, or pitching your company, it is important to have an “Elevator Speech.” I had not heard of an “Elevator Speech” until I was a sophomore in college. I was taking a sales class at DePaul University when we were given an assignment: Pitch yourself to the class in 60 seconds or less. Harvard Business School describes the challenge as, “You have one minute to explain yourself, your business, your goals, and your passions. Your audience knows none of these. Are you prepared? Can you present your vision smoothly, enticing them to want to know more?” Continue reading
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