We’ve all come across many articles and blog posts on tips for going green, what you can do to save the coral reefs, how to reduce carbon emissions, and we get mail from charities asking for donations (yes some of these were mine haha).
Many want to make use of the helpful information provided by these articles and posts. They want to plant a vegetable garden and they want to volunteer, but helping the world takes time. What if we could make doing good more…convenient? Sounds superficial but hey doing good is better than doing no good at all right? I present to you smartphones and iPads. Today there are tons of apps in the App Store that support different causes and can help you make a difference in the world. Who knew that people would someday be able to donate to their favorite charity at the click of a…
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With the vast number of charitable organizations, it is important to make your organization and its cause stand out. Here are 3 ways you can promote your cause.
- Hold a memorable experiential event – Rarely will your annual fundraiser be the talk of the town if it is run-of-the-mill. Think out of the box to come up with memorable annual events that will keep guests excited to participate in year after year. Hold a scavenger hunt around town, a chili cook off, or a karaoke competition. People will be asking you when your next event will be.
- Make your cause personal – People are more apt to support a cause to which they feel personally connected. Phrase your promotional materials so that they can reach a universal person. Phrases such as “What would you do if your best friend got sick tomorrow?” and “Where would you be if no one taught you how to read?” speak to everyone.
- Let your supporters do the leg work – Create a Facebook page, a Twitter hash-tag, and an easily shared event page link or email. When an event can be shared with family and friends with the click of a button, people are more likely to pass along the information. What may have been an initial email blast to 100 people can quickly become 500 if each invitee forwards the information to five friends.
Earlier this month Events.org had the pleasure of working with the Vera Bradley Foundation in their efforts to raise money for breast cancer research. The annual Vera Bradley Classic was held in Fort Wayne, Indiana where Vera Bradley is headquartered. The weekend event included a tennis tournament and two golf tournaments. Additionally two electronic auctions were held in conjunction with the weekend’s events: the first during the Tennis Gala on Saturday evening and the second ending Monday evening at the Golf Gala. For the first time, golfers were able to enjoy bidding on auction items while they were on the course! Through iBid, golfers could bid via their own Smart Phones all day while on the course and until the end of the auction after dinner at the Gala Monday evening. This year, auction proceeds were 30% higher than last year. Congratulations to the Foundation and all of their guests.
Check out the list of winners from the Vera Bradley 2011 Classic! We invite you to learn more about the Vera Bradley Foundation on their website.
Thank you to the Vera Bradley Foundation for allowing us to be a part of such a special event.
– The Events.org Team
Posted in Donations, Event Day, green technology, iBid
Tagged breast cancer research, electronic auction, electronic bidding, Fort Wayne, iBid, paperless bidding, philanthropy, vera bradley