Tag Archives: twitter

Promoting Your Event Online

You have an upcoming event.  The traditional media promotions are on track – the newsletter snippet, the newspaper ad, and the direct mail campaigns is in motion.  Now it is time to make sure your event is as visible as possible on the internet. Continue reading

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How to Use Twitter at Your Next Event

Twitter can be used as an interactive tool at your next event!  Step into the newest realm of social media.

First, assign your event a hashtag (#, ie #OurSuperCoolEvent).  Use the hashtag as a way to keep a conversation flowing among your guests.  For example a guest might tweet “On our way to #OurSuperCoolEvent! Can’t wait!” or “The decorations this year are beautiful #OurSuperCoolEvent”.

Keep screens with rolling twitter feed around the rooms of your venue.  Guests will be excited to see their tweets available for everyone to see.  You can also use the screens as an easy way to announce any changes such as seating time, auction closes, etc.

Hold competitions via Twitter to engage your guests.  Hide instructions around the room, i.e. “The first person to tweet #IWin with the hashtag #OurSuperCoolEvent receives 5 free 50/50 tickets” or “RT #OurSuperCoolEventDrawing to be entered to win dinner for 2 at Girl and the Goat”.

Depending on your software system, sync your silent auction results to your guests’ Twitter accounts, alerting them if they won an item.  Post the winner announcements on the screens around the room.

Voila!  You’ve brought your event to the next level by incorporating the power of Twitter.  Happy Tweeting!

De-coding Social Media

Do you ever wonder why those folks on twitter seem to communicate in their own language?  What is an RT? or a DM?  And why on Earth do they keep using the number sign?!  Or why are all these “like” buttons all over the internet?

The first thing you need to know is that each social media platform has its own style.  Let’s take a look at the 3 most common Social Media platforms.  Good luck! Continue reading

Technology Inspired Halloween Costumes

We can’t believe that Halloween is right around the corner.  For a little fun, we’ve put together a gallery of some fantastic technology inspired Halloween costumes. Please feel free to send us your own – we just might post it!

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Too Loud or Too Quiet: Marketing in the Realm of Social Media

How often do we hear it?–“Communication is Key”.  But today, the information available to us is often overwhelming.  So how do we, the communicators for an organization or business, discern the dividing line between being “too loud” and “too quiet” in the realm of social media marketing?

With something this new, it’s hard to have any hard-lined rules, but we have done our best to put together a list of social media do’s and don’ts

Dos:

Have a company newsletter: Not only does a newsletter give insight into the depth of knowledge that resides within your organization, but it also keeps clients and members up-to-date on any new products or events.  Additionally, newsletters are sent to a targeted set of readers, therefore you control the information; it’s a direct line of communication. Continue reading